Marketing Strategy Consulting

Are you confident that your marketing strategy is fetching? If you have even the slightest qualms about it, it’s time to turn to marketing strategy consulting.

How marketing strategy consulting works

Marketing strategy consulting helps you analyze your market and explore opportunities for business growth.

Ideally, you walk up to a consulting firm like ours to get insights into marketing that will help improve the performance of your campaigns. E & A digital, as a consultant then employ our analytical tools and expert approach to customer needs and behaviors to help you come up with a winning marketing strategy.

Marketing strategy consulting also works when you already have a strategy in place. You can get constructive criticism on your existing inbound marketing tactics and get help revamping them. Marketing strategy consulting refines your marketing techniques to improve performance in sales and lead generation.

Your priority needs to be.....

Your number one priority is to identify your customer needs and address them. Only then will you achieve success in marketing.

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How will marketing strategy consulting help your firm?

  1. Enables you to come up with a plan for growth

    Your marketing strategy is not just a means to get leads and drum up sales. Implemented correctly, a marketing strategy can map out your company’s growth plan. This, in turn, enables you to improve branding, how you reach prospects as well as market positioning.

  2. Helps with market assessment

    There are three significant elements of marketing that you need to assess. First of all, your customer who is the lifeline of your business. Next up is your competitors. To stay ahead, you need to know what they’re doing lest you get upstaged. Finally, you need to assess your company, what are your strengths, weaknesses, and opportunities?

  3. Gives you credible market research

    Supposing you disregard marketing strategy consulting, how will you conduct market research and collect statistics while running other parts of your business? Marketing is an integral part of the business, but other moving parts need attention. In light of this, the in-depth research that marketing strategy consulting offers in unsurpassed. You get factual information as well as profound insights into customer behaviors and how they measure value.

Who do we work with:

Our clients are firms that sell knowledge and expertise and offers customized services – not tangible, physical products. Most of them often have a formally certification or member of a professional body. Examples of clients we work with:
-Law and Firms.
-Consulting Firms
-Architects.
-Engineers.
-Wealth & Asset advisory.
-Financial Services.

Defining Your Firm's Marketing Strategy.

Professional Services Marketing

Simply put, a marketing strategy is anything you do to bring in new business or increase your firm’s visibility and reputation. We’re not talking about strategies for closing sales once you have the opportunity – your marketing strategy is for generating those opportunities.

Why Inbound?

An Inbound Marketing Strategy also known as a Game plan is the first step in creating a strategic plan to grow your Firm. To build anything successful, one starts with a plan. The Inbound Marketing Game plan is a 12 month plan that includes an in-depth analysis of your current business. From defining your perfect customer to identifying sales targets and lead generation goals, we build a practical plan to that can be implemented to  you achieve your sales and marketing targets for the year ahead.

Goals of the game plan include:
  • Develop and Inbound Marketing strategy to coincide with your website and other marketing initiatives in your firm.
  • Create three Buyer Personas based on the research.
  • Identify key competitors marketing to similar audiences to your firm.
  • Suggest topics for blog posts, high-value offers and general website content using the high-value keywords identified in the Keyword Research Report
  • Develop an Inbound Marketing calendar that is used for planning content updates including social media content, blogging and website content.

 

Feel free to talk to us

Learn about our online marketing services

Interested in taking your Professional Services Marketing to the next level, or simply looking for friendly advice? Reach out to us and see what we can do you for your firm today!

 Email info@eadigitalrepublic.co.za

 Call Now! +27 011 759 4046

Proudly South African Inbound Marketing Agency.

Pay Us a Visit: Rosebank, JohannesburgTh Firs - Rosebank Johannesburg